What started off as a joke phrase I told Borgore call his classic Britney Spears ‘Womanizer’ remix, the term Pop Dub quickly grew into a mix series that has garnered hundreds of thousands of downloads.
As with any genre of music, once it starts to become popular the majors always jump on the bandwagon and started to commission remixes of pop tracks, good and the bad. I was getting a huge amount of tracks sent to my inbox multiple times a day and I thought instead of moaning about them like everyone else was doing, I would choose my favorite remixes and put them together in a fun, if not quirky mix series to give them the love they deserved.
My trail of thought was, if this is going to go mainstream and long-term fans of the genre would prefer new listeners to be exposed to what they deemed ‘real Dubstep’, instead of bitching about it like every forum going, I would use this mix series as a gateway for new listeners to the scene.
The logic was simple, come and listen to tracks you know, with remixes by amazing producers you don’t and then start to download other mixes to delve deeper into the scene. I’m proud to say it had such a positive impact and I’m told it really did provide a starting point to so many that were daunted by the word Dubstep.